Road Hockey to
Conquer Cancer

Website redesign - 2020 campaign - UX research, new UI and front-end design.

About the project:

The renewal of the website came from its stakeholders' interest in bringing the web development in-house, intending to have better creative control, fast deployment, and reduce production costs.

  • Used Google Analytics to create a report about user behaviour in previous years.
  • Created a new Front-End code to be implemented in Kentico CMS.
  • Created a new user interface, page layouts, and generate all graphics for the web.
  • Recommended new content outline to condense information, reducing the numbers of pages from 40 to 20.

Link to website here: roadhockeytoconquercancer.ca

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